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30 User Experience Statistics From 2015 To Help You In 2016


30 User Experience Statistics From 2015 To Help You In 2016

Nowadays, the user experience is definitely the most important factor for Google and other search engines. Search engine optimization based on primary user experience.Google look at bounce rate, re-direction, identical pages, duplicate description, Website URL structures, your website load speed and many others for the user. They deliver appropriate search results for users. When they’re showing this results, they use user experience.

The past few years, Google made a lot of developments like Google Caffeine, Google Panda, Google Penguin, Google Knowledge Graph, Google Exact Match Domain, Google Hummingbird, Google HTTPS/SSL Update, Google Pigeon, Google Mobile-Friendly and Google Suggest to improve the user experience during users are searching. Also, they want to predict users next query to indicate more related search results.

Here’s what you’ll learn from Experience Dynamics infographic:

1. Mobile users are five times more likely to abandon the task (if the site is not optimized for mobile)
2. 96% of smartphones users have encountered sites that weren’t designed for mobile devices.
3. 79% of people who don’t like what they find on one site will fo back and search for another site
4. 61% of the user that if they didn’t find what they were looking for right away on a mobile site, they’d quickly move on to another site.
5. 48% of users say they feel frustrated and annoyed when on sites that are poorly optimized for mobile.
6. 52% of users said that a bad mobile experience made them less likely to engage with a company.
7. 71% of publishers say well-formed mobile content boosts users engagement.
8. 81% Shoppers research online before buying.
9. 60% Users who don’t buy cite dissatisfaction, not enough information, slow connection, or a small screen
10. 2/3 of mobile consumers are looking to make a purchase the same day.
11. 63% of both male and female shoppers complete purchase related to their mobile research.
12. 80% local searches on mobile phones convert.
13. 72% of shoppers globally identify the store as important or very important compared to 67% for the internet.
14. 94% of smartphone users look for local information on their phone.
15. 73% of people to buy a product or services.
16. 8/10 consumers who signed up for emails from a brand over the past six months made a purchase based on what they received.
17. More than 9/10 agreed with the statement that good users experience just make sense.
18. 83% say a seamless experience across all devices is somewhat or very important.
19. 9/10 consumers say that access to content, however, they want it is somewhat or very important; 59% say it’s very important
20. Email with social sharing buttons increases click-through rates by 150%
21. 77% Mobile search happens at home or work even when there’s a Desktop nearby available.
22. 55% Mobile search driven conversions happen in one hour or less.
23. 82% consumers enjoy reading relevant content from company blogs.
24. 70% Consumers learn about a company through their blogs, rather than ads.
25. 60% Consumers feel more positive about a brand after consuming content from it.
26. Males are significantly more likely than females to scan a coupon or QR code to get access to information.
27. 90% of users reported they stopped using an app due to poor performance.
28. 84% of companies expect to increase their focus on customer experience measurement and metrics.
29. Nearly three-quarters (73%) of companies currently not conducting user experience testing will be doing so in the next 12 months.
30. The revenue impact from a 10% point improvement in a company’s customers experiences score can translate into more than one Billion.

30 User Experience Statistics You Can't Ignore Today

Improve your user experience By Using Easy Media Local SEO Services 

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Have something to add to this story? Share it in the comments.. Thanks and have an amazing day!

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It’s OFFICIAL! April 21 Is The Death Of The Sites Not Responsive


Google Mobile Friendly

Google is announcing officially, Mobile Friendliness now a ranking signal …!!!

In other words, bye bye not Mobile Friendly sites. From April 21 will be given more space in the SERP results of  mobile friendly sites, for all languages ​​and countries.

If you do not already have the mobile version of your site, it’s time to realize it ..

They write:

When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on mobile-friendly web pages or apps. As more people use mobile devices to access the internet, our algorithms have to adapt to these usage patterns. In the past, we’ve made updates to ensure a site is configured properly and viewable on modern devices. We’ve made it easier for users to find mobile-friendly web pages and we’ve introduced App Indexing to surface useful content from apps. Today, we’re announcing two important changes to help users discover more mobile-friendly content:

1. More mobile-friendly websites in search results

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

To get help with making a mobile-friendly site, check out our guide to mobile-friendly sites. If you’re a webmaster, you can get ready for this change by using the following tools to see how Googlebot views your pages:

  • If you want to test a few pages, you can use the Mobile-Friendly Test.
  • If you have a site, you can use your Webmaster Tools account to get a full list of mobile usability issues across your site using the Mobile Usability Report.

2. More relevant app content in search results

Starting today, we will begin to use information from indexed apps as a factor in ranking for signed-in users who have the app installed. As a result, we may now surface content from indexed apps more prominently in search. To find out how to implement App Indexing, which allows us to surface this information in search results, have a look at our step-by-step guide on the developer site.

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thanks and have an amazing day!

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