Archive

Posts Tagged ‘Google Algorithm’

Where Does the Right SEO Strategy Begin?


SEO Strategy Begin

Are you starting in the world of SEO? Welcome! In this post we will clarify the picture and we will explain everything you need to know to implement a strategy that works.

As you know, or maybe you’re finding, along a series of 5 articles I have been introduced in this blog different aspects of the SEO.

And to close the loop, I thought it would be interesting to summarize all of them to give you an overview of how you could start practicing. Keep reading!

Keyword Search

A good choice of Keyword is essential to save your efforts and avoid setting unattainable goals. Therefore, I suggest that the first step is to create a list of Keywords and validate it, trying to figure out which are the ones that can bring qualified visitors.

In the article “How To Do Keyword Research – The Beginners Guide to SEO” Moz explained different methods to help you build your list and see if they can really bring you traffic.

But do not forget that, besides having a reasonable number of searches, these keywords are bringing visitors who really need what you offer.

Keyword Analysis

Once you have your list of relevant keywords and potential qualified traffic, you should analyze its viability. It is trying to figure out which of them would be possible to position your current resources (domain authority, bonds, budget, etc.)

In “The Ultimate Guide to Keyword Competition: Tips from 35 Experts on Competitive Keyword Analysis” You can learn a simple method to begin familiar with the subject. And I take this opportunity to remind you once again that, in my opinion, any analysis you do with various metrics, you use it to compare Keywords together.

Not you stay stuck in the process of calculating different metrics of different services and creating complex spreadsheets. Unless you’re really competitive Keywords behind, you do not need all that.

If, for example, you decide to simply take into account the Authority’s domain, write the metric of the top 10 results of all your keywords and see which of them can be comparatively easier to position.

You can learn more about some metrics like Mobile Device Usage in the article “21 Metrics for Monitoring SEO Health

SEO on Page

The next step is to optimize your SEO on Page for the keywords you’ve chosen position. This is an important step, but no need to complicate too much.

In the “Roadmap to Improve Your SEO” you have everything you need to make a right on Page SEO. Remember that this optimization must be done for each page using the keywords you want to position on each.

Content Marketing & Promotion

Once you have created your content, you do not sit around waiting for your visitors: promote your items. In the same way that you have very little chance of getting a job if not actively looking, users must know the existence of your items in order to access them.

I recommend you spend more time promoting content and understand its value. If it works in your niche, plus visitors also get backlinks.

Read my article on “Blog Marketing Factors to Improve Your Blog Traffic” to know where to start. I hope that after reading it, understand that it is necessary to promote your content and make this action a habit.

Image Credit: shopify

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Have something to add to this story? Share it in the comments.. Thanks and have an amazing day!

Follow him on

facebook.png Facebook Profile TwitterIcon.png @araghuwanshi6 IconLinkedin.png LinkedIn Profile IconYouTube.png YouTube Channel d79cf88f3c034aae62e59e685e5143c5.png Google +

Advertisements

[Infographic] Google’s 2014 Changes Recapped: Are You Up to Date?


Google Algorith Recap - 2014

There has been some serious Google Algorithm changes in the past couple months, some of which are interesting and a few of which – I’ll admit – are not so exciting. I’ve collected a summary of the most crucial businesses should know about. Do you?

Here is a infographic of all the changes Google SEO in 2014 that should guide you to new SEO options in 2015.

The Most Important Google Search Algorithm Updates Of 2014Courtesy of: E2M

What Google Algorithm Changes Have You Noticed?

Did we miss anything? It seems like the past couple months have had a much higher than normal amount of Google Algorithm changes. Let us know if we missed anything in the comments below.

Related Articles:

Follow him on

facebook.png Facebook Profile TwitterIcon.png @araghuwanshi6 IconLinkedin.png LinkedIn Profile IconYouTube.png YouTube Channel d79cf88f3c034aae62e59e685e5143c5.png Google +

[Pigeon] The New Algorithm of Google Local Search


Google Updates Local Search Algorithm (Pigeon)

Barry Schwartz is the News Editor Search Engine Land, Read News About Search Marketing & Search Engines. This post originally appeared on Search Engine Land.

Google launched last week a new algorithm to address more specific and relevant local searches. Little information has yet filtered through this new system which is still running in the United States …

The new algorithm has not been officially announced by Google and was born without a name, being named “Pigeon Update by the website Search Engine Land, a sort of unofficial spokesman for Google in relation to news and information about SEO and Marketing search in general.

The Pigeon Update aims to improve local searches, making them more relevant and accurate, and are much closer to the traditional organic search ranking factors, both being visible in Google Maps results as in the natural results.

Local Search

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.

Follow him on

facebook.png Facebook Profile TwitterIcon.png @araghuwanshi6 IconLinkedin.png LinkedIn Profile IconYouTube.png YouTube Channel d79cf88f3c034aae62e59e685e5143c5.png Google

Regarding Google News – Google Sitelinks Extends To 12 Pack


In recent weeks, Google has tested the Sitelinks really big extended in the search results for some queries in recent weeks.

After many trials, finally Google has sent official confirmation that these new large site links are here to stay.

Google extends Web Link:

Google Sitelinks said will be “full-size relationships with a line of text and the URL of the extracts.” The links and excerpts will be very similar to the standard results, so Google says that “c” is even easier to find the section of the site you want. “In addition, Google is increasing the number of site links eight to twelve Sitelinks for such requests.

Here’s a picture:

Google Pack 13

Google Pack 13

 

Improves the algorithm of Google Sitelinks

Google also said it had made “significant improvements in the algorithms, combining the link site for ranking results rankings on a regular basis to produce a list of links of superior quality.” Google said that “to reduce duplication and create a link to a page of search results better organized.”….Source Search Engine Land

%d bloggers like this: