Google launched last week a new algorithm to address more specific and relevant local searches. Little information has yet filtered through this new system which is still running in the United States …
The new algorithm has not been officially announced by Google and was born without a name, being named “Pigeon Update“ by the website Search Engine Land, a sort of unofficial spokesman for Google in relation to news and information about SEO and Marketing search in general.
The Pigeon Update aims to improve local searches, making them more relevant and accurate, and are much closer to the traditional organic search ranking factors, both being visible in Google Maps results as in the natural results.
- Google’s Pigeon Update Solves Yelp Problem, Boosts Local Directories
- Google’s new Pigeon update explained
- Google Pigeon Update: Local Results Updated Again
— Alok Raghuwanshi (@araghuwanshi6) August 7, 2014
Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.