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Archive for November, 2012

[Infographic] – SEO Value Of Google+Profile Using Rel=”Author”


Google +  is a social network, that it was essentially developed by Google originally to help fight against Facebook online. In early 2012, Matt Cutts announced that Google might be including any Google and content in the results of search engines. What this means for the marketers, is that if someone in your network shares a link that is relevant to what you were seeking, it could be listed in the results of search engine Google and you might actually get organic traffic to it.

Factors for adding Author Tag:

You are authentic author of the article: Google will recognize you as a real author by linking article with your profile page. It also helps to differentiate between the real authorized person and the spammer. Google adapts this method to discover the authenticate author.
Provides Credibility and Coverage: Since you are the only authorized person so credit for the article comes to you, in terms of coverage it shows about how many people have circled you on Google+ and also clicking on link provides information about you from Google+ profile. So one or other way it also helps in making your network strong.

Impactful Content: Stand Out content often catches the attention of the readers. Good and High quality content grab readers. Reading lovers search for the results which includes result with author name, picture. Read More about Benefits of Rel=Author Tag to your Website

Now, if we add the attribute rel=”author” to the anchor tag, the link looks like this:

Alok Raghuwanshi on Google+

Google+-Infographic

Conclusion:

The author tag and Google Plus Profile takes a bit time to make, if you want to add extra ordinary factor to your content then make use of Author Tag. If not, you may have to face the problems of scrapers beat your content and then it becomes difficult to make your presence online.

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thanks and have an amazing day!

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The Benefits of Rel=Author Tag to your Website

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Google Just Announced Promote Web Content In Arabic


Google announced today a new step to promote Arabic Content on the web.  The research is know as “Arabic Web Days” and is designed to improve the quantity of online content in Arabic, a language that is under-represented on the Internet.

Arabic content on the internet show just three percent of the total content online, “Google said in its blog announcement. “Yet Arabic speakers make up more than 5 percent of the global population.”

Google Announced Promote Web Content In Arabic

Google Announced Promote Web Content In Arabic

Google also launched an Arabic only blog, and a promotional YouTube video in Arabic. This news by mashable.com

So, here’s what I spotted as news this week:

Take a look and let me know what you think by including your comment below. Thanks and have an amazing day!

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Bing Webmaster Guidelines Get an Updated


For all internet marketers looking to ranking some traffic from other search engines and not just Google there is a good news, Bing has released its first set of webmaster guidlines, offering webmasters general guidance on best practices related to SEO for Bing’s search engine optimization.

These Webmaster guidelines are comprehensive, but provide guidance on considerable aspects such as:

  • Technical SEO
  • Social Media
  • Content
  • Links
  • Things to Avoid

References:

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Essential SEO Advice For “Newspaper” Website By Hiring Professional SEO Expert


SearchSearch Engine Optimization all about getting the more traffic which means more readers, higher value on your site indirectly more money to you. News sites should be spending a lot of time on search engine optimization. SEO is one of the most cost effective ways to attract new readers and turn them onto a loyal customer base.

SEO Tips for Newspaper Website:

  • URL Optimization: When you are creating new page or posts, make sure to place keywords in the URL which are most likely to be searched by the users. Optimizing URL makes it search friendly and indirectly it increases search engine traffic. The URL of every article must also include a unique number that it is at least 3 digits long.
  • Content Optimization: Search engine loves rich and fresh content, if you write unique, keyword rich articles within a well optimized template, these articles will rank incredibly well than others. Make use of headings which best describe you web page content. Optimize content according to the guidelines from Google, maintain proper keyword density i.e., 1.5 – 2.5% and also if you want you can use Keywords in headings, body text, and image title text.
  • Keywords Meta Tag for News Websites: The news_keywords meta tag lets publishers specify a collection of terms that apply to a news article.Few Tips to implement news_keywords Meta tag:
  1. Commas are used to separate keywords and this is the only punctuation allowed in this field.
  2. All keyword empower same value.
  3. Keywords can be used to clarify between like terms. This is possibly the most useful feature of the new tag; publishers can notify Google when an article is not relevant to a similar topic.
  4. Each article you can add up to ten phrases.

Read More about Keywords Meta Tag For News Websites

  • Add Videos, Images: Insert images in your news website and also name them with the keyword. Optimize images by putting alt tag which makes your image read by search engine. Try and upload a video as well a part of your news website, make your video understandable to search engine by including text includes specific keywords etc.
  • Social Media Elements: Social engagement is now a part of optimizing your website which brings the most of the traffic. Social media is now a part of SEO, Social sites help more in bringing traffic and is the best platform to increase you brand and is best for promoting news websites.
  • Syndicating Your Articles: News publishers and readers both benefit when journalists get proper credit for their work. That can be difficult, with news spreading so quickly and many websites syndicating articles to others. That’s why we’re experimenting with two new metatags for Google News: syndication-source and original-source. Read more about Credit where credit is due
  • Google News Specific Sitemaps: XML sitemaps are the best to tell search engine about any URL in your website. For news website there is separate NEWS Specific Sitemaps through which we can pass related information to the Search Engine.
  • Linking: Linking is very important and effective means to rank highly on a search engine. Search engine loves links and relies heavily on quality links to index content, if some other news website points link to your website it’s very effective. As told earlier social media is also a part SEO, so Google also love links from social sites like Facebook, Twitter etc. These links are quality oriented and have much importance in eyes of Search Engine. When you update some posts make them point back to your site which is the best linking you can involve in your linking process.

Publish good, informative unique and mostly article on time to propagates your website ranking. Involve the above tips in your news website and most important avoid black hat technique keyword stuffing, identical content, link spamming etc. Always keep updated and fresh content uploaded on your news website to gain high ranking in search Engine.

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thanks and have an amazing day!

You might like: –

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Google PageRank Update | 8 November 2012


Google Pagerank Updated

So, after so much delay now Google updated PageRank on 8th November 2012 today. Many got greater PageRank and also many dropped their PageRank. By the  araghu.wordpress.com got pagerank 1, before it was 0. Here I am explore to talk about my way to get this PageRank and I will also talk about factors of dropping PageRank.

There are several forums reporting the update, including DigitalPoint Forums and many more

Google Page Rank History –

Confirmed PAGERANK UPDATE – 8 November 2012
Confirmed PAGERANK UPDATE – 2 August 2012
Confirmed PAGERANK UPDATE – 2 May 2012
Confirmed PAGERANK UPDATE – 7 February 2012
Confirmed PR Update – 7 November 2011
Confirmed PR Update Ist Week August 2011
Confirmed PR Update Toolbar Pagerank Update – JULY 2011
Confirmed PR update Toolbar Pagerank Update – JUNE 2011
Confirmed Network Wide Toolbar Pagerank Update – JANUARY 2011
Confirmed Network Wide Toolbar Pagerank Update April 2010
Confirmed Network Wide – Dec 31, 2009
Confirmed Network Wide – 30 October 2009
CConfirmed Network Wide 27/28 May 2009 – Google PR Update?
Confirmed – 1 / 2 April 2009 – Google Pagerank Update 2009
Confirmed – 30-31 December 2008
Confirmed – 27 September 2008
Confirmed – 26 July 2008
Confirmed – 29 April 2008
Confirmed – 9,10,11,12 January 2008
Confirmed – 26 October 2007
Confirmed – 28 April 2007

So, here’s what I spotted as news this week:

Take a look and let me know what you think by including your comment below. Thanks and have an amazing day!

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Effects of Media Violence on Innocent Baby @Negative Ads


The couple had been enjoying NPR during a journey to the food market when 4-year-old Abigael made the decision she was done. With excellent big tears moving down her face, the little baby announced, I’m fed up with “Bronco Bama and Mitt Romney”

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. I hope you enjoyed today’s post. Now go out and implement! Follow him on TwitterGoogle + & Pinterest.

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