Search Engine Optimization (SEO) is the word online marketing more likely. Google is always changing their algorithms and SEO professionals to rack their brains to work with the latest algorithms. Always good SEO professionals suggest using white hat methods, since it will remain longer in the results of search engines. Here are some tips to follow white hat SEO according to the latest search engine algorithms in 2011.
- Search and choose the right keywords that drive quality traffic, leads and conversions
- Analyze competitors who are successful in similar cases and extract the following methods and keywords are optimized
- Choosing the right domain name based geo – ‘. In business targeted in India, ‘com’. For the U.S., England, etc. “co.uk”.
- Plan a user friendly and search engine design and navigation links for a good architecture
- Hire a professional writer to write good quality content contained on the user’s attention, as well as a search engine
- Make sure the site has no connection URLs broken the timeout, the time of high load of tools, etc., as Xenu and extensions such as PageSpeed, YSlow will help us develop the site technically clean.
- Use the robots.txt file to block all unnecessary pages that are indexed by search engines.
- Submit an XML sitemap to search engines Webmaster Tools account and correct errors
- Rebuild quality links through the use of white hat link building methods.
- Traffic analysis and plan or change strategies to generate quality traffic that converts to sales