[July 9th, 2014] | Facebook Goes Down Globally, Affecting Both Website and Apps


July 9th, 2014 Facebook Goes Down

Social networking site Facebook was down for sometime, on Wednesday. The website and smartphone apps was not running. I post something on Facebook’s Timeline Error message was visible in red in English.

In many parts of the world had faced this problem, it is still not clear. On June 19 the whole 40 minutes before Facebook was stalled and then were unable to do so, users login. The May 9 Facebook users also had to face a similar problem. That being said this is the fourth time in 6 months, Facebook has suffered technical problems.

Damage: Caused by Facebook Fan Page

Interestingly, in India, 10 million people use Facebook. Besides business depends on it. Many small world – on their Facebook page are made by large companies through which they can promote their brand and products. Well these days on their Facebook page for all the brands Likes last month has suddenly fall, badly. Facebook said on this issue in his own system, which it is trying to remove as soon as possible.

Some Old Stuffs: - 

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.

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Content Without Many Inbound Links – Matt Cutts!!


How Does Google Determine Quality Content if There Aren't a Lot of  Links to a Post?

In a new webmaster help video, Google’s Head of Search Spam, Matt Cutts treated this time a question with a surprising answer. How Does Google Determine Quality Content if There Aren’t a Lot of  Links to a Post?

According to the interpretation of Matt Cutts, Google seems to face many difficulties if your site does not have external links. Matt Cutts said that Google before you go to visit your website, the search engine has to work before considering how to link, we see the words on the page like.

Matt explains that you need to assess site content based on the words on the page and often this work further. In a certain scale, the more likely of interest to the page from that word.

Google uses many factors to determine the domain name of your valuable or not, it brings value to the link.

Without links, Google is simply looking at the quality of content on the site, this stuff might not be enough depending on the quality of competitive keyword phrases.

To hear Matt’s full explanation, please see the video below ..

Checked with reference to the documents mentioned below…

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.

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Q&A With Google’s Matt Cutts On How Google Choose Title While Searching?


How Google Choose Title While Searching

Excellent explanation by Google’s Head of Search Spam Matt Cutts on the question –  How Does Google Choose Titles for Search Results?

To hear Matt’s full explanation, please see the video below

Here, Pierre Far, explains why Google may pick a different title tag

In a Google+ post he gives the short version:

▬ Our algorithms generate thee alternative titles so that your page is no longer constrained with having just the one title for all the different queries your page ranks for. This has the nice side effect of making the result look more relevant to our searchers and..

▬ On average, the alternative titles increase the click through rate on the results, i.e. more traffic for you.

▬ The <title> tag is still a primary source for titles we show so all our advice about make them concise and useful and enticing still very much apply. Keep an eye on the HTML Suggestions page in the Diagnostics section in Webmaster Tools for title suggestions.

Bottom Line

The shorter a title, the better is its chance to be displayed in the SERPs. Good to know for the SERP CTR fetishists among us.

Checked with reference to the documents mentioned below…

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.

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Matt Cutts! 410 vs. 404


Does Google treat 404 and 410 status codes differently

The latest from yesterday’s news Google’s head of search spam Matt Cutts put out a new webmaster help video comes from San Francisco, California on April 15, 2014.

And the questioned is mentioned below …

Does Google do anything different when encountering a 404 versus a 410?

See the (short) video …

404 (Not Found): The crawler looks for 24 hours again, before the page is marked as failed and thus thrown out of the primary index.

410 (Gone): The crawler marks the page as it was defective because the webmaster obviously knows what he’s doing. (Because 410 is only rarely and then intentionally used)

The crawler will look in both cases every now and then, if the page is accessible again. Therefore, it is only a very slight difference, for normal Webmaster insignificant and imperceptible.

Bottom Line

The difference is only important if you want to optimize a website badass who has a lot changing content. With 410 discarded content will be removed quickly from the index, ie exactly 24 hours earlier. They make room for new content more quickly. This really is hardly important, unless a site is running on the edge of their crawl and index budgets.

Related Article ▬

Checked with reference to the documents mentioned below…

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.

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Matt Cutts! Popularity vs. Authority


Google’s Matt Cutts On Complex Web Page Content


Should I focus on clarity or jargon when writing content

Should I focus on clarity or jargon when writing content

Excellent explanation by Google’s head of search spam Matt Cutts on the question Should I focus on clarity or jargon when writing content? comes from Ben Holland, Phoenix, AZ, Feb 26, 2014.

To hear Matt’s full explanation, please see the video below

Bottom Line

  1. For technical details and scientific explanation, you write the best a few extra pages for the experts.
  2. With too much content page is anyway no longer legible.
  3. The landing page is for dummies, the underlying pages are the experts. So you have good content for everyone and everything can be
  4. Found easily by both human visitors and the robots.

Conclusion: Write to everyone, simple text easy to understand and to probe soon.

Checked with reference to the documents mentioned below…

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.

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Google’s Matt Cutts Confirms: Backlink Relevance Still A Big Ranking Factor!

February 20, 2014 Leave a comment

Is there a version of Google that excludes backlinks as a ranking factor

Image via YouTube

Is there a version of Google that excludes backlinks as a ranking factor?

The latest from yesterday’s news Google’s head of search spam Matt Cutts put out a new webmaster help video comes from BlueBumbleBee, Colchester, UK on Feb 19, 2014.

And the questioned is mentioned below …

does the big G have a version of the search engine that totally excludes any backlink relevance? I’m wondering what search would look like and am curious to try it out.

See the (short) video …

Video Transcription

“We don’t have a version like that that is exposed to the public, but we have run experiments like that internally, and the quality looks much, much worse, It turns out backlinks, even though there’s some noise, and certainly a lot of spam, for the most part are still a really, really big win in terms of quality for search results.”

“We’ve played around with the idea of turning off backlink relevance, and at least for now, backlink relevance still really helps in terms of making sure we return the best, most relevant, most topical set of search results.”

Checked with reference to the documents mentioned below…

Bottom Line

The conclusion is that in a short time outside the link building is still an important ranking factors and can not be removed. Before Alexander Sadovsky Head Of Web Search – Yandex, said the they will no longer count links as a ranking factor

Check inside for more information ▬

Alok Raghuwanshi is an India-based SEO Professional, and author of an SEO and social media marketing blog. Take a look and let me know what you think by including your comment below. Thank you and have a great day.

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